Morgan Stanley Poised to Launch Bitcoin Custody and Yield Services

Morgan Stanley, the banking behemoth managing approximately $9 trillion in assets, is reportedly preparing to introduce Bitcoin custody and trading services directly on its platform. During her talk at the Bitcoin for Corporations conference, Amy Oldenburg, the bank's digital assets strategy chief, unveiled the plans, highlighting the importance of developing a reliable in-house Bitcoin infrastructure. The move comes as the firm's stance towards digital assets grows increasingly favorable, influenced by a more conducive regulatory environment. The bank had previously upped its recommended cryptocurrency allocation for certain investment portfolios, citing Bitcoin's qualities as 'digital gold.' Alongside these developments, retail trading for key cryptocurrencies such as Bitcoin, Ethereum, and Solana is in the pipeline through Morgan Stanley's E*Trade app, demonstrating the Wall Street titan's commitment to integrating digital assets into its comprehensive financial offerings.